Smartphones, tablets and broadband allow all of us to expect STORIES everywhere and everytime in many different forms: text, video, audio, music, games.
READERS want to be brought inside these stories and WE want authors, publishers, producers to listen to them. There is a complex social media system working as a publishing platform for all these stories, scattered from the web.
The universe of unbounded stories is the new space for innovation.
A new industry of contents is rising, based on community engagement.
THERE ARE MORE STORIES THAN BOOKS.
2.00 pm » Registration
2.30 pm » Marco Ferrario Introduction
3.00 pm » Richard Nash Scatter, Adapt and Remember; Post-Publisher Publishing
2.20 pm » Frank Rose Immersion, Engagement and how to tell the Difference
3.40 - 3.55 pm » Break
3.55 pm » Serena Danna How many Ways to tell a Story?
4.10 pm » Gianluigi Ricuperati Not a Vandalization, but the Birth of an Alternative Nation
4.30 pm » Dorothy Sanders Places are Made of a Thousand Stories
4.50 pm » Benjamin Wiederkehr Telling Data-Driven Stories
5.10 pm » Michel Reilhac Real is a Storytelling Platform too
5.30 pm » Shradha Sharma The simple power of true stories
5.50 - 6.10 pm » Break
6.10 pm » Gino Roncaglia Storytelling by Examples: From Homer to Homer Simpson
6.30 pm » Davide Monteleone My Russia, Picture Storytelling Personal and Public
6.50 pm » Short walk to Gallerie d’Italia
7.10 pm » Luca Scarlini Museum Storytelling at Gallerie d’Italia. Seven for a secret: never to be told
8.00 pm » Dinner buffet at Gallerie d’Italia
My Russia, picture storytelling personal and public
Storytelling by examples: from Homer to Homer Simpson
Shradha Sharm and Alessio Pieroni
Real is a platform too
Telling Data-Driven stories
IfBookThen is an international conference organized by Bookrepublic The Content Agency